Head of Digital Marketing
About the Company
AI-powered observability platform for application performance & customer experience issues
Industry
Computer Software
Type
Privately Held, VC-backed
Founded
2017
Employees
201-500
Funding
$101-$200 million
About the Role
The Company is seeking a Head of Digital Marketing to take the lead in developing and executing the digital marketing strategy across various channels. The successful candidate will be responsible for driving measurable pipeline impact through web, paid, organic, and ABM programs. This leadership role demands a data-driven and creative individual with a strong background in multi-channel digital strategy, including performance media, SEO, web analytics, and conversion optimization. The Head of Digital Marketing will also be tasked with owning the company website experience, scaling integrated digital campaigns, and managing the martech stack to ensure high-quality lead flow and full-funnel visibility. Applicants for the Head of Digital Marketing position at the company should have a minimum of 10 years' experience in digital marketing, with at least 3 years in a leadership role within a high-growth B2B SaaS or developer-focused environment. The role requires a candidate with a strong command of budgeting, marketing analytics, data visualization, and ROI modeling, as well as hands-on experience with various digital marketing tools and platforms. A successful track record in building scalable digital engines that deliver measurable revenue impact is essential. The ideal candidate will also possess a strong creative sensibility, an understanding of technical audiences, and a collaborative leadership style that is comfortable working cross-functionally with product, sales, and engineering teams.
Hiring Manager Title
Chief Marketing Officer
Travel Percent
Less than 10%
Functions
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